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Tag Archives: Tnooz
Tnooz Webinar for Reputation Management
Thanks Kevin:
TripAdvisor Tnooz-webinar: Reputation Management and beyond from Tnooz on Vimeo.
Verschlagwortet mit Hotellerie , Hotels , marketing , social media , tnooz , tourism , Tourism marketing , Video Kommentare deaktiviert Posted in Hospitality , Tourism and Marketing , Travel Technology Tagged hotel , hotels , marketing , social media , Tnooz , tourism , tourism marketing , video Comments Off
Tnooz TSoftware starts - a one-stop shop for travel technology software
TSoftware will go live within the next few weeks in Tnooz.com and allow users to browse through different software products from 25.000 15.000 vendors around the world - all for free.
via tnooz.com
Of course, only the search is free, but then the software has a price tag (usually). But the idea is great. Tnooz was the Blogger Summit @ ITB already [...]
Verschlagwortet mit tnooz , Travel Technology Kommentare deaktiviert Posted in Travel Technology , Websites Tagged Tnooz , Travel Technology Comments Off
Tnooz about the emerging competition between content providers and OTA
In a post-meta-search vs Online Travel Agents: The Three Main Differences and Why They Matter, I mentioned that one of the major differences between in OTA (transaction site) and a meta-search site (non-transaction site) is that the transactional sites try to build up a unique product set - inventory (or inventory combinations) that no one [...]
Verschlagwortet mit OTA , tnooz , Tourism marketing , Tripadvisor Kommentare deaktiviert Posted in Tourism and Marketing Tagged with OTA , Tnooz , Tourism Marketing , TripAdvisor Comments Off
Ten days of tens of online marketing tips from Tnooz - Link Building
As an ongoing element of your SEO strategy, link building needs to be budgeted for accordingly and carefully managed in-house or by a reputable SEO company.
via tnooz.com
Again Basics. As the "Email to a friend" link leads to, I'm not quite clear. Most social networks have "nofollow" for links - SEO is not relevant. [...]
Verschlagwortet mit online marketing , tnooz , Tourism marketing Kommentare deaktiviert Posted in Tourism and Marketing Tagged online marketing , Tnooz , Tourism marketing Comments Off
Nine out of ten days of Tnooz online marketing tips - know the customer and enable
Inspire interaction with your ad by making it stand out from the competition.
via tnooz.com
This is now a tip from the Web 2.0. I would go but well above the proposal of Nigel. Just "different" than the competition, and advertising targeted to formulate design and is no longer enough. The customer wants [...]
Verschlagwortet mit tnooz , Tourism marketing , Web 2.0 Kommentare deaktiviert Posted in Tourism and Marketing Tagged Tnooz , tourism marketing , Web 2.0 Comments
Day eight of the ten online marketing tips from Tnooz - Internal Linking
Sites with many destinations and deep content structures should link to key areas / pages from pages within the site stronger, seeking as the homepage.
via tnooz.com
If you automate, otherwise the many sides of an offer not to create an OTA .. Photo cc "Chains of cosmo flash on Flickr"
Posted via web from The Travel [...]
Verschlagwortet mit links , tnooz , Tourism marketing Kommentare deaktiviert Posted in Tourism and Marketing Tagged left , Tnooz , Tourism marketing Comments Off
Day Seven of the ten Tnooz Online Marketing Tips - integration of offline and online marketing
Search engines are Typically the first port of call after consumers receive marketing messages offline.
Maintain your competitive edge and drive the highest possible returns from your marketing investment by Ensuring your entire PPC campaigns are integrated into contradictory initiatives, reflecting offers, promotions, pricing and marketing strap lines effectively.
via tnooz.com
Actually a Selbverständlichkeit. Actually? But there are [...]
Verschlagwortet mit tnooz , Tourism marketing Kommentare deaktiviert Posted in Tourism and Marketing Tagged Tnooz , Tourism marketing Comments Off
Day Six of the ten Tnooz Online Marketing Tips - Copy writing
Integrate your PPC and SEO PPC by using data to find the best converting keywords for your destinations, or destinations with traffic / ranking potential and Optimise these pages individually.
via tnooz.com
Very basic, but still much work and neglected. My opinion: First of all write for the customer, then the search engine. Travel search engines do not buy! Nigel sees the [...]
Verschlagwortet mit copy writing , SEO , tnooz , Tourism marketing Kommentare deaktiviert Posted in Tourism and Marketing Tagged copywriting , SEO , Tnooz , Tourism marketing Comments Off
Day Five of the ten Tnooz Online Marketing Tips - Seasonality
Search seasonality can be different from your sales seasonality.
Use Google Insights to understand when volumes peak and trough search, and make sure you plan your budgets and visibility around these times.
via tnooz.com
The tips are not just related to online business application. In the real travel agent has been the very same way. Google Insight is good [...]
Verschlagwortet mit Google , tnooz , Tourism marketing Kommentare deaktiviert Posted in Tourism and Marketing Tagged Google , Tnooz , Tourism marketing Comments Off
Day Four of Ten - Tnooz Online Marketing Tips - SEO and SMO in-house or outsourced?
Although it may seem attractive in prospect, cheap, outsourced SEO options often lack the skill and knowledge required to produce results.
via tnooz.com
Outsourcing makes sense for very common tasks, or to a partner who understands their business (not just his). Tourism and its customers are a bit tricky. Much emotion! Well it runs when the [...]
Verschlagwortet mit marketing , outsourcing , SEO , social media , tnooz , Tourism marketing Kommentare deaktiviert Posted in tourism and marketing Tagged marketing , outsourcing , SEO , social media , Tnooz , Tourism marketing Comments Off
